LACP Hails the Top, Print, Video & Web PR Materials of 2004

Vibrant and passionate storytelling moves publicity materials and their messages ahead this year

SAN DIEGO, CA (November 1, 2004) – League of Communication Professionals LLC (LACP), an organization dedicated to supporting and recognizing excellence in the practice of professional communications, today released the results of this year’s print, video & web PR materials competition, the 2004 Spotlight Awards.

Millerwood Communications, Inc. of Bolton, MA and Ceridian, headquartered in Minneapolis, MN, received the Honors Award for the “Adventures of Flexman” web campaign.

Millerwood and Ceridian captured the Spotlight Award for the creation of a comic-book style character named Flexman developed for Ceridian to promote the benefits of participation in employer-sponsored Flexible Spending Accounts. To see the comic strip, go to http://ceridian.com/myceridian/nav/1,2482,11066,00.html, and click on the “The Adventures of Flexman.”

“The 2004 Spotlight Awards drew an unprecedented number of submissions representing a broad range of industries and organizational sizes,” said Christine Kennedy, LACP’s Competition Director. “More than 850 entries were submitted from nearly a dozen countries, so competition was exceptionally tough. Winner’s in this year’s competition demonstrated an outstanding focus on communicating through creativity, passion and vibrance, which ultimately helped target audiences understand and appreciate the relevance and importance of these organizations’ messages.”

About Millerwood Communications, Inc.

Millerwood Communications is a full-service communications consulting practice providing unique and innovative employee, human resources and customer communications. For more information on Millerwood services, visit www.millerwoodcommunications.com or call (978) 875-0259.

About LACP

League of Communications Professionals (LACP) was established in 2001 in order to create a forum within the public relations industry that facilitates discussion of best-in-class practices within the profession while also recognizing those who demonstrate exemplary communications capabilities. As part of this goal, LACP hosts a free monthly newsletter distributed via e-mail and quarterly competitions that target various disciplines within the communications field. Currently, more than 30,000 subscribers receive the monthly newsletter, which shares best practices; provides tools, tips and resources to professionals; and hosts various forums to discuss industry trends and challenges. The quarterly competitions routinely include hundreds of entries from some the most recognized organizations throughout the world. Visit LACP on the Worldwide Web at www.lacp.com

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